Tweeting for Love (And a Good Cause)
Does everyone remember Ted Williams?
No, not the Red Sox star. I’m talking about the former homeless man with the “golden voice” that had YouTube fame back in early 2011. Well he’s back for a Twitter-based Valentine’s Day campaign for Kraft Macaroni & Cheese.
From February 12 to the 14th, Williams will shoot 100 videos for Kraft’s “Golden Voice of Love” campaign. The videos will feature Williams himself reading select tweets using the hashtag #VoiceOfLove. The winners will then be able to send the video of their Tweet being read by Williams to their special someone. Who wouldn’t want a unique Valentine’s Day message spoken by the man with the “golden voice?” Kraft will tweet messages to the winners to notify them.
As an added bonus, there is a philanthropic component to this contest! Each tweet will trigger a donation of 100 food boxes to Feeding America, a homeless advocacy group. So let’s all jump on the bandwagon and support Ted Williams as well as America’s hungry this Valentine’s Day! Are you with me?